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Snapchat, Pinterest & TikTok

What do you need to know about paid campaigns on Snapchat, Pinterest & TikTok?

Training 24/7 Online By Joan Lambert

1. How to broaden your paid social perspectives

About this training

In recent years, advertisers have been able to advertise on an increasing number of (social) platforms. In Belgium, for instance, we not only have access to the well-known networks Meta, Instagram and Twitter but also to Snapchat, Pinterest and TikTok.  

Joan Lambert, who also handled the other module on paid social, takes us through theory and practice and concludes with an interesting and concrete case. 

This video training is given in French. The presentation is in English. Subtitles are available in Dutch and French.

Teachers

Teachers

  1. Joan Lambert

    Joan Lambert

    Social Media Strategy & Operations Supervisor, IPG Mediabrands

    Joan Lambert has worked in the marketing and communications industry since 2009, specialising in paid media and particularly in social media ad buying.

    His broad view of the sector stems from holding various roles — including Client Service Manager at a 360° agency, strategic planner, social content creator, media buyer and team lead at a social media pure player.

    Joan has worked with a wide range of clients, both large and small, local and international, across sectors such as fintech, automotive, FMCG, politics and public services.

    Today, he supports teams and clients in crafting the best possible media approach for social platforms, helping to power more impactful and integrated communication campaigns.

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