Social media strategy
How do you build a social media strategy for both the short and the long term?
Introduction
This session helps marketers develop a clear, effective social media strategy.
You will learn how to balance long-term brand building with short-term impact. We’ll focus on strategic thinking, audience understanding, and making the right content choices across platforms.
What will you learn?
Understand the basic principles of social media strategy and strategic thinking within social media.
For whom?
Social media marketer and marketing manager.
Language
The training and presentation will be conducted in English.
Participants may respond in the language of their choice.
Speakers
-
Junior Malela
Social Media Strategist Colruyt GroupJunior Malela is a social media brand strategist with over 15 years of experience helping medium and large companies develop impactful and cost-effective social media strategies.
For more than 6 years, he has been the social media strategist at Colruyt Group, where he focuses on building strong, engaged communities that deliver real results. As an international keynote speaker, he shares actionable insights on using social media to connect authentically with audiences and achieve concrete business goals.
Register
Please log in to see which tickets are available for you.
Prices
- UBA member: Free. The participation fee is included in your company's annual membership contribution.
- Standard: € 320 (excl. VAT)
This training is given online via Teams. Register to participate, and you will receive further instructions by email.
Cookies on this website
This website makes use of cookies to function properly. If you would like to change which cookies we can use, change the cookie settings. Read more about our use of cookies in our privacy policy.